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What is the purpose of a communication strategy?
Investigating the behavior of your target audience
Identifying touch points through which your prospects can learn about your brand or product
Creating a key message to deliver to your target audiences
Scaling the message to different communication channels so that it is effective and maintains a high level of brand recognition.
The foundation of your communication strategy is your brand model. If you don't have a brand model yet, we can create one for you.
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